OpenCraftOne brief in, ready-to-post videos and banners out.
OpenCraft builds custom AI content pipelines that turn a single brief into finished short-form videos and on-brand banners — captions, visuals, and formats adapted per platform. Built for creators and marketing teams that need to publish more without growing the production team or losing brand consistency.
Who this is for
Creators and brands posting daily across platforms
Reels, TikTok, Shorts, and feed banners each need their own format and rhythm. An AI pipeline produces the variations from one idea so you stay consistent without burning out.
Marketing teams scaling content without headcount
Hiring an editor and a designer for every campaign is expensive. AI automation lets a small team produce several times the volume while a human keeps final creative control.
Businesses that need on-brand output every time
Volume is useless if it looks off-brand. We build pipelines that enforce your fonts, colors, logo, and templates so every asset is publish-ready and recognizably yours.
How it works
Four phases from brand audit to a running content engine. A human stays in the loop on creative approval — AI handles the repetitive production, not the brand decisions.
Brand & Format Audit
1-2 weeks
We capture your brand system — fonts, colors, logo usage, templates — and map the formats you publish most: video aspect ratios, banner sizes, and platform requirements. The output is a production blueprint the pipeline will follow.
Pipeline & Template Build
2-4 weeks
We build the generation pipeline: brief-to-script and caption generation, AI visuals and b-roll, automated video assembly with captions, and on-brand banner templates. Each output is constrained to your brand rules so nothing drifts off-style.
Approval Workflow
1 week
We set up the review flow so a human approves before anything publishes. Your team briefs the pipeline, reviews drafts, requests tweaks, and approves — the AI handles assembly and format adaptation in between.
Launch & Optimize
Ongoing
We deploy the engine and, where you want it, connect scheduling and publishing. Performance signals feed back so the pipeline leans into the formats and hooks that work. Monthly reviews keep templates fresh.
What you get
Brief-to-content pipeline for short-form video and banners
AI script, caption, and hook generation in your brand voice
Automated video assembly with captions and b-roll
On-brand banner templates enforcing fonts, colors, and logo
Per-platform format adaptation (Reels, TikTok, Shorts, feed)
Human approval workflow with optional scheduling and publishing
Frequently asked questions
Does AI replace my editor and designer?+
No. The pipeline automates the repetitive production work — assembling videos, adding captions, resizing banners per platform, generating first-draft variations. Your team keeps creative direction and final approval. Most clients use it to multiply output with the same people, not to remove them.
Will the output actually look on-brand?+
Yes — that's the core of the build. We encode your fonts, colors, logo rules, and templates into the pipeline so every asset stays inside your brand system. Output is publish-ready and recognizably yours, not generic AI content that needs heavy fixing afterward.
What kind of videos and banners can it produce?+
Short-form vertical video (Reels, TikTok, Shorts) with captions and b-roll, plus static and templated banners for feed posts, promos, and ads. We scope the exact formats in the brand audit. More complex cinematic edits stay with your team; the pipeline handles the high-volume repetitive formats.
Can it post automatically, or just create?+
Both, by choice. The pipeline creates and routes drafts for human approval, and where you want it we connect scheduling and publishing so approved assets go out automatically. You decide how much runs hands-off versus reviewed before posting.
How long does it take to set up?+
A typical build is 4-7 weeks: 1-2 weeks capturing your brand system and formats, 2-4 weeks building the generation pipeline and templates, then the approval workflow and launch. Once live, your team can produce several times the volume from the same number of briefs.
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Learn moreReady to scale your content production?
Book a 30-minute call and we will review your formats and brand system, identify what AI can produce on-brand, and scope your content engine.
Talk to us